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moat score

How defensible is your startup? Answer 14 quick questions and get your Moat Score.

You'll see where you're strong, what to fix first, and who in the moat community can help you fix it.

takes about 2 minutes

Your startup

B2B or B2C?

Pick one.

How far along is it?

Pick one.

How many customers have you spoken to?

Pick one.

How many businesses have you onboarded?

Pick one.
Pick one.

What's your monthly churn rate?

The share of customers who leave each month.

Pick one.
Pick one.

Last month's revenue or MRR?

How much did revenue grow last month?

Pick one.

Where do most of your users come from?

Pick up to 3.

Pick 1 to 3.

How big is your audience?

Followers, email list or community, all added together.

Pick one.

Who's building it?

Pick one.

Hours per week you put in?

Pick one.

What stops someone copying you?

Choose as many as are true today.

Pick at least one.

How much runway do you have?

Pick one.